Effective design goes beyond aesthetics; it’s about crafting something that resonates with the audience, tells a story, and evokes an emotional connection.

BACKGROUND

My journey within the field of Graphic Design & Illustration took off when studying BA in Graphic Communication at The University for the Creative Arts in Farnham. Since then, I have delved into an array of creative projects, providing me with a well-rounded perspective on design.

I am always exploring various art forms in order to grow as a creative. I thrive on exploration, whether it's in discovering new mediums, experimenting with recipes in the kitchen, or immersing myself in soulful music. My online shop features illustrated gifts and art prints, handmade by me.

EXPERTISE

  • BRAND IDENTITY
    BRAND GUIDELINES
    LOGO DESIGN
    CAMPAIGN IDENTITY

  • WEBSITE & E-COMMERCE DESIGN
    EMAIL DESIGN
    SOCIAL MEDIA ASSETS & TEMPLATES

  • SIGNAGE
    WAYFINDING
    INTERIOR GRAPHICS
    MURALS

  • BOOK DESIGN
    MAGAZINES & LOOK BOOKS
    PACKAGING
    BRAND STATIONERY
    POSTERS
    BROCHURES & REPORTS
    PROMOTIONAL MATERIAL

  • PACKAGING
    WEB
    SOCIAL MEDIA
    PUBLICATIONS

APPROACH

I approach each project with dedication, digging into the ideas and beliefs of the brands and clients I work with and weaving a narrative within my designs. For me, design goes beyond aesthetics; it is instilled with thoughtfulness and emotion. My work is infused with rich colours, tactility, hand-drawn typography, textures, and illustrations, creating designs that evoke feelings and connections.

Keep in touch

FOLLOW ME @BY.SOPHIACLAHAR

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